Schwarzkopf is, for the fourth consecutive time, official sponsors of this year’s Bogota Fashion Week which took place from February 16 to 21. Sixteen professional hairdressers from Schwarzkopf in charge of hair dressing showcased the latest hair style trends for 2012 at the 4th Edition of the Bogotá Fashion Week.

At the 2012 American Cleaning Institute (ACI) Annual Meeting and Industry Convention, January 30 through February 4 in Orlando, Florida, Henkel recognized four outstanding suppliers for their excellent cooperation. The “Henkel Sustainability Award”, which is presented for the first time, was conferred to  BASF. The “Best Supply Performance Award” went to Evonik Industries. Winners of the “Best Innovation Contributor Award” were The Dow Chemical Company and Dow Corning.

Henkel has presented the “Henkel Sustainability Award” for the first time on January 30, 2012 in Orlando, Florida. The award will annually recognize business partners who notably contributed to the development of more sustainable products from Henkel. The “Henkel Sustainability Award 2011” has been conferred to BASF.

In November 2010 Schwarzkopf Professional started the new social initiative “Shaping Futures”. This program is a new worldwide charity initiative that sees Schwarzkopf Professional partnering with leading non-profit organisation SOS Children’s Villages and volunteer hairdressers, in order to introduce disadvantaged youth to the craft and livelihood potential of hairdressing. Shaping Futures is centred on a “partner country” concept and started in two countries on the world’s poorest continents: Peru and India. In this first round 16 volunteers introduced more than 60 young people into the hairdressing profession.

The European Broadcasting Union (EBU) today announced Schwarzkopf as the Presenting Partner of the Eurovision Song Contest 2011 in Düsseldorf. The three shows, Semi-Finals on 10th and 12th of May and the Final on 14th of May 2011, will be televised live, hosted by the German public broadcaster NDR.

Tina Müller, responsible at Henkel for the global retail business of the company’s hair cosmetics, skin and oral care segments, has been awarded the accolade of “Chief Marketing Officer of the Year”. This is the fifth year that this award has been made. It is specifically conferred in recognition of outstanding and innovative marketing achievements that have made a major contribution to corporate success.

It all starts with an idea. A sudden thought. A solution to a recognized problem. But that is not enough. Those wishing to qualify for the ‘Fritz Henkel Award for Innovation’ have to implement that idea in practice – and prove its commercial viability in the marketplace. These are the criteria against which, each year, Henkel confers this much-coveted commendation on three winning teams of employees for the best product innovations.

As market leader and fashion expert for colourations Schwarzkopf Brillance is setting new standards for colour. With Brillance Intense Couleur Schwarzkopf has developed three new shades of fascinating intensity – inspired by the glamorous world of Anna Netrebko the celebrated opera diva. Featuring 15% more colour pigments alongside the proven Diamond-Shine formula the new product line offers more colour intensity as well as longer lasting colour brilliance. The three new trend shades from Brillance Intense Couleur will be available in stores from August 2009.

From August 2009 opera star Anna Netrebko will be the face of “Brillance Intense Couleur“, the new subline of Schwarzkopf’s successful coloration brand Brillance.

111 years of Schwarzkopf

111 years of Schwarzkopf

Innovative brands

For the last 50 years plus, Drei Wetter Taft has been synonymous with perfect styling chic.

Two style icons join forces

Flying could be so simple – if it weren’t for the new EU regulations for carry-on bags.

1:3 share split proposed

To win the Fritz Henkel Award for Innovation a product idea must have two essential attributes: a convincingly innovative character and successful market performance.

Henkel KGaA has selected five in-house research teams as winners of its "Research/Technology Invention Award".